e.l.f., Hydrating Face Primer, Lightweight, Long Lasting, Creamy, Hydrates, Smooths, Fills in Pores and Fine Lines…

The perfect makeup starts with the perfect primer. Made with grape and Vitamins A, C, and E, our hydrating primer gives you a smooth, flawless canvas for long-lasting makeup application. Great for illuminating your skin and minimizing pores prior to applying cosmetics. elf Cosmetics offers a complete line of vegan and cruelty-free makeup and professional tools—all at an extraordinary value price, so there is sure to be something for everyone. See bullets and images for more information.

A BASE FOR YOUR BEAUTY REGIMEN – Our Hydrating Face Primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application. Great for smoothing, illuminating, and minimizing pores prior to cosmetics.
VITAMIN INFUSED SKIN PRIMER – This formula is infused with grape and Vitamins A, C, and E to help boost your complexion and hydrate your skin for a fresh, dewy look.
HOW TO USE – Prior to makeup application, apply a small amount of primer to clean skin and blend evenly on your face. Our hydrating primer provides the ideal base for foundation, powder, and concealer.
PARABEN, SULFATE, & PHTHALATE FREE – This primer is free from Parabens, Sulfates, and Phthalates. It’s gentle enough to use on the most sensitive skin types.
CRUELTY FREE AND VEGAN – Our primers are PETA certified cruelty free and vegan, so you can feel good about using our products.